Google Places Ranking 5 Things You Need to Know

Google Places Ranking and 5 things you need to know to get started. So you’ve done your research and decided that a Google Places listing is the next obvious step in modernizing your business’s marketing scheme.  Now it’s time to set up your Places page and optimize it so you can get the best results for your efforts.  There are a number of ways you can create a Places page for your business that will get noticed, gain Google Places ranking and that will yield customer return.  Your Google Places listing should include these five things to garner high Google places ranking:

Your business name, exactly as it appears on your business license.  Do not attempt to add keywords, taglines, or URLs to your business name in order to get more hits, as Google is smart to this practice and will boot you off for it.  That means that if your business’s name is “Speedy Recovery,” you must list it as such, even if you know a title like “Speedy Document Recovery and Retrieval” might get more hits. Your ranking in Google places could suffer as a result of misuse.

Your business’s location.  You must use a physical address.  Post office box listings will be removed by Google.  List the exact address, rather than street intersections, and avoid including anything in the address lines that does not pertain to your address, such as keywords, URLs, or taglines.  If you have more than one location, create a Google Places listing for each location rather than attempt to include more than one address in the listing.  If you are mobile and have a service area rather than a business location, then use the address of the central office or business headquarters.

Contact information.  Provide a working telephone number for your business, where someone can be reached during business hours.  Additionally, include your company’s website and email address.

Business Categories.  Google will allow you to choose up to five categories for your business, but you are required to choose at least one.  Choose simple, general categories that will return the most hits.  Customized category names are less likely to be included in searches.

Compelling business description.  Take care in writing up your business’s description.  Include keywords, but only in a way that will flow naturally for readers.  Be sure to impart your business’s purpose, as well as what makes you stand out amongst others in your industry.  Upload photos and videos to support the business description.  Remember that the way you present your business on your Google Places page is what will either drive customers to your business or away from your business and to the competition. Your Google places ranking will determine how much traffic you could possibly receive.

Obtaining the best possible Google places ranking will go a long way toward your local business presence and SEO management.  How you adhere to the 5 things noted above will determine what your Google places ranking will be.

Congratulations on making the smart decision to claim your Google Places page.  Now you need to make the most of it to gain your Google Places Ranking.  Contact us, Extreme Social Media, where optimizing your Google listing is our specialty.  We can be reached by phone, at (512) 994-4SEO, or email: support@extremesocialmedia.org.

Google Places Ranking

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